Tuesday 25 March 2014

Things Wrong With the Music Industry

Stater Video, Head of A&R Records;
 - People make their own videos
 - Indie Record Labels
 - Start at Indie and work there way up to Major
 - Some people don't actually need recording labels.

What is a record label? Research
record label is a brand and/or a trademark associated with the marketing of music recordings and music videos. Often, a record label is also a publishing company that manages such brands and trademarks; coordinates the production, manufacture, distribution, marketing, promotion, and enforcement of copyright for sound recordings and music videos; conducts talent scouting and development of new artists ("artists and repertoire" or "A&R"); and maintains contracts with recording artists and their managers. The term "record label" derives from the circular label in the center of a vinyl record which prominently displays the manufacturer's name, along with other information.


What is a record label?
A Record Label is the main association with music. However a record label is more than the face of music. Recording Labels can be split into Production, Distribution, Marketing, Promotion, Enforcement of copy right, Talent scouts. These make sure that the music gets the type of promotion that it needs in order to make money.  Record labels pass the music on to distrubtors. Without them the music would not be made into CD's and be sold. The money from selling the CD's then go into advertising.


 Cross-media convergence? Research
Difference types of media that have been combined in order to make both media get greater promotion. It refers to different platforms of media.

What is Digi Modernism? Research
Cultural effect of new technology. It's the impact of computerization on texts and the arts. It's a whole new cultural paradigm, the successor to postmodernism which bit the dust around the turn of the millennium.
Its the cultural effects on new technologies. Digimodernism is the revised name for what used to be called pseudo-modernism. It's a whole new cultural paradigm, the successor to post modernism which bit the dust around the turn of the millennium.

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